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We know your style better

About us

At Hair Identity you’ll find “it’s who you are”. We are a small team but fun loving and you’ll get great Cuts, colours, ballayages and a whole lot more. We have a natural friendly approach to all things hair and the coffee and tea’s are always available.

Keune Colour and styling products have been an icon of this salon for over 30 years and we wish to continue the sustainability of products used and services. Hair Identity is now a Sustainable Salon recycling 95% of everything we do. It’ll be a small cost of $3 for each client, but you’re partnering with saving our beloved planet. Green is always best.

In 2023 we hope to expand into Beauty / Nail’s / Lashes so if you think your interested please contact us today. Just bring your expertise and dive right in.

As a community salon we also want to give back to the community and in 2023 Gail will be launching “Haircuts for the Homeless”. You can partner with her by getting your hair services done through Hair Identity and she’ll be taking a percentage out of her margin to donate to those that work with the Homeless.


‍41 Sunnybrae Rd, Hillcrest, Auckland, 0627
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Opening Hours

Monday: ClosedTuesday: 9.00 - 17.00Wednesday: 9.00 - 20.00Thursday: 9.00 - 17.00Friday: 9.00 - 17.00Saturday: 9.00 - 15.00Sunday: Closed

Our Work

Our Prices

Our services spectrum encompasses many techniques and procedures.

What Clients Say

I enjoy the relaxed atmosphere of the salon and I really appreciate how Gail takes the time to interact with the customers to get the best outcome.  I always come out feeling and looking great.

Klodia Kamberi

I’m very happy with the re-style Gail gave me and when I returned she added some lovely highlights to enhance my short pixie cut.  I’m very happy with the job you are doing.

Eleni Giamakou

Hair Identity is a lovely small friendly local salon with a great vibe.  I followed Gail from her last salon because of her great knowledge and skill and experience and always walking out feeling a whole lot better.  Looking forward to my next visit.

Sue Retter

It has not been easy to find a stylist who can easily and precisely interpret a client’s preferred style description with skill and precision.  But Gail Martin for the past several years for me, has achieved just that.  She actually listens to the client’s wishes and delivers most satisfactorily.  Her consistent attention to detail is her secret.  I am most happy to enjoy the services of Hair Identity and confidently recommend. I have followed her from her previous salon.

Patrica Spedding